Kiran group : Marketing executive

The Shri Ram Universal School invites smart, energetic and creative professionals to be a part its family. We are looking for someone who can initiate, develop and be a part of our quest for excellence in holistic education. The role primarily focuses on the following:

Facilitating Admission Process

·        To facilitate the entire admission process for prospective parents & address queries of prospective and existing parents.
·        To arrange for parents’ orientation with the concerned authorities.
·        To facilitate the withdrawal process.

Marketing Activities

·        Planning various marketing activities to obtain visibility for the school & reach out to prospective parents (via emails & cold calls).
·        Looking after the social media initiatives to reach the target audience through appropriate channels (Facebook, Instagram, etc.). Ensuring that the school’s communication/ channels/social media platforms are updated regularly. 
·        Working closely with the digital agency to plan out the monthly marketing calendar on creatives and collaterals.
·        Preparing MIS on the walk-ins to conversions; admission v/s budgets etc.
·        Visiting schools in the area to gain visibility and obtain data on prospective parents & exploring opportunities for tie ups.
·        Establish contact with industries / MNCs in the region to gain visibility for the school and reach out to prospective parents.
·        Making competitor visits to gain a better understanding on the competitor offerings, pricing and USPs.

Experience: 2 to 8 years. Preference to be given for the candidates who have earlier worked as an Admission Counsellor in a school of repute.

Qualification: Graduate or Post Graduate

Key Skills:
·        Good Communication skills.
·        Basic knowledge of computer and internet.
·        Highly Motivated and goal oriented.
·        Candidate with good customer service skills would be preferred.
·        Prior experience in customer service industry will be an added advantage.
·        Understanding of marketing elements (including digital marketing) & market research methods will be an added advantage.
·        Readiness for work in a fast passed target-based role.